Product Development Strategy

The right digital transformation strategy to build the right thing

Before there is a single line of code or a wireframe mock-up, there should be a product development strategy that aims to answer these critical questions: What do you want to accomplish? What’s the best way to do it? What resources will it take?  

Nexient product strategy consulting helps you address these questions. We help articulate your objectives, consider market and organizational forces, address challenges and constraints, define success factors and KPIs, and explore your technology options for an agile transformation.  

Pragmatically balancing the idealistic and the realistic, we’ll deliver a workable product launch strategy , establishing near-and long-term milestones, and defining a minimum viable product (MVP) that we can start executing immediately.


Nexient’s product mindset approach to product development strategy leads to the development of software that delivers meaningful business outcomes. This mindset, combined with our deep technical expertise, can be applied to product strategy from conceptualization (applied innovation, product roadmaps) to execution (product launch strategy, technical architecture) and operations (technology business management). 

Agile transformation and

Accelerate your team’s Agile adoption and performance

Applied innovation

Identify, prioritize and prototype opportunities for software product innovation

Creative strategy consulting

Bring your brand to digital life and create awareness of new software solutions

Product roadmaps

Chart a clear path to digital success with a superior product strategy framework

Technical architecture

Avoid siloed projects and costly rework with a technical ecosystem built for longevity.

Technology business management (TBM)

Make your technology a more strategic and transparent investment

The golden rules for developing great software

As a product strategy consulting firm with deep technology expertise, Nexient has identified these five golden rules every business needs to embrace to develop software that works as intended and improves with every release.